- ELEVATED HAIR WELLNESS: Harnessing nature's most potent hydrators, our sulfate-free shampoo formula blends collagen proteins with antioxidant-rich açaí and organic argan oil to transform dull strands. This daily clarifying treatment removes impurities while delivering weightless moisture—gently leaving all hair types silky and revitalized.
- DEFEND & REVIVE WITH AN ANTIOXIDANT POWERHOUSE: Açaí berry's superfruit antioxidants create a protective barrier against environmental damage, while collagen proteins rebuild hair's inner strength strand by strand. Nourishing organic argan and jojoba oils work in harmony to seal in moisture, transforming dry, stressed hair into silky-soft locks with renewed bounce and vitality.
- CLEAN BEAUTY MEETS LUXURY PERFORMANCE: Specially crafted for those who demand both purity and performance. We've replaced harsh sulfates with a gentle cleanser that preserves your hair's natural oils, leaving hair soft, manageable and full of life. Complete with our exclusive Cristian Rovere fragrance to elevate your shampoo routine into a sensorial escape.
- SALON-QUALITY HAIR AT HOME: Begin with fully wet hair. Dispense a small amount of shampoo and gently massage into scalp using fingertips. Work the lather through to ends with smooth, downward strokes. Rinse thoroughly, repeating only if necessary. Complete your routine with our Signature Conditioner for ultimate hydration and shine.
- BRING CR HOME: Where salon mastery meets scientific precision. Cristian Rovere's 28 years of styling expertise, distilled into high-performance formulas that transform hair instantly. Our weightless reparative products powered by botanical actives—work to enhance texture, movement, and create a mirror-like shine. True confidence begins when your hair looks and feels like the best version of you.